Perched above Montepertuso, Antalia Boutique Hotel embodies luxury, framed by sweeping sea views and Mediterranean serenity.
From brand identity to digital presence, our vision centered on translating tranquility and refined hospitality into an immersive online experience
THE CHALLENGE
Antalia sought a full digital transformation: a website capable of echoing its boutique charm, exclusive amenities, and gastronomic experiences, while communicating prestige without pretension.
The objective: deliver a digital showcase that speaks to discerning travelers and elevates Antalia beyond standard hospitality messaging.
APPROACH
We grounded the project in Antalia’s essence: tranquility, exclusivity, and connection to the Amalfi Coast, crafting a logo that captures the iconic silhouette of Positano. Our narrative arc placed suites, dining, and curated experiences center stage, while voice and visuals reflected Mediterranean refinement.
Content strategy aligned storytelling with SEO, structuring pages around key services: elegant rooms with sea views, gourmet dining experiences (like Chic Mama restaurant and wine tastings), exclusive beach club access, and unique events like the Clicquot picnic or cooking classes
CREATIVE DIRECTION
The visual design reflects Antalia’s identity: clean lines, generous white space, and a palette drawn from Mediterranean tones: sea-blues, white stone, olive, and terracotta.
Typography is elegant and modern, complementing editorial layouts that combine imagery and storytelling. Imagery showcases sea-facing suites, chic bar moments at sunset, and sensory dining experiences, creating a site that feels like a window on Positano’s beauty.
DEVELOPMENT
We implemented a completely responsive front-end, ensuring the site performs beautifully across devices, vital for travelers browsing on mobile from the Amalfi Coast.
A custom CMS empowers the hotel team to update suites, seasons, experiences, and event offerings with ease. Fast load times, smooth animations, and adaptive layout support an experience that mirrors Antalia’s refined hospitality.
All development choices, from image optimization to navigation design, were made to support performance, scalability, and clarity.
RESTAURANT
Adjacent to Antalia Boutique Hotel, Chic Mama offers a dining experience that blends gourmet cuisine with vibrant entertainment on the Amalfi Coast. In creating its visual identity, we maintained a clear connection to Antalia’s brand, reflecting their proximity and shared sense of refinement, while introducing a distinct palette and a touch of playful elegance.
The logo retains the harmony and minimal precision of Antalia’s mark but evolves with warmer, more dynamic tones and subtle decorative accents. This “chic” twist elevates the restaurant’s personality, distinguishing it as a destination for elevated dining and nightlife, yet still part of the Antalia world.
Inspired by the relaxed rhythm of Mediterranean living, Solè reimagines the concept of daytime dining in Positano.
No rush, no rules, just good food and radiant energy from morning to evening. Born from the legacy of Arienzo Beach Club and Veuve Clicquot, Solè is more than a bistrot: it’s a lifestyle ritual made of freedom, flavor, and effortless elegance. A digital identity was needed to reflect all of that, with clarity, depth, and emotion.
THE CHALLENGE
Solè needed to craft its brand from scratch. From logo and storytelling to a complete website that could express its unique experience.
The goal was to turn the Solè vision into a compelling digital presence. We developed a custom web experience that translated the atmosphere of Positano into an intuitive interface. We shaped a voice, a visual identity, and content architecture that made the brand’s values tangible. A system built to inspire bookings and brunch rituals.
APPROACH
We started from the essence of Solè: freedom, light, and spontaneity. We built a narrative framework rooted in place, feeling, and simplicity.
Our process included deep research into the local vibe and target audience, shaping both visuals and copy around the idea of timeless Mediterranean joy. The website was structured to highlight the all-day brunch concept and its vibrant location, in the center of the city. The tone is warm, casual, and international, like the guests themselves.
CREATIVE DIRECTION
We designed Solè to feel like Positano looks at golden hour soft, glowing, and full of possibility. The color palette is drawn from local textures: terracotta, linen, lemon, and sun-bleached stone. Typography is clean yet characterful, echoing signage from vintage coastlines. Layouts are airy and cinematic, balancing editorial storytelling with their clear mood.
From logo to layout, every element was built to elevate Solè into a modern icon of coastal dining. With a digital flavour, but deeply rooted in place of Positano beach.