Eeze
storyboarding
video editing
video production
event
EEZE is a global B2B provider specializing in Live Casino solutions. Headquartered in Malta, the heart of iGaming in Europe, pushing boundaries of innovation to craft industry-leading gaming experiences.
With over 20 years in the iGaming industry and a diverse team of 300 professionals worldwide, EEZE is shaping the future of live gaming. Their expertise and ambition drive to create unique formats that captivate players. Holding multiple gaming licenses across jurisdictions, they empower partners with cutting-edge tools to differentiate themselves and deliver tailored, immersive experiences to their customers.
THE CHALLENGE
The task was ambitious: develop multiple videos showcasing EEZE’s diverse product portfolio, from slot games to interactive casino services, gamification features and multiplayer roulette game show.
Each video needed to encapsulate the essence of EEZE’s offerings, translating complex gaming solutions into compelling visual narratives. The challenge lay in balancing clarity and engagement—ensuring each product was not only represented accurately but also resonated with the audience.
APPROACH
To craft the perfect video series, we followed a structured creative process, ensuring every detail aligned with EEZE’s brand vision.
Our journey began with meticulous planning, mapping out concepts that would best highlight each product. We developed storyboards to structure engaging narratives, ensuring a seamless flow of information. Collaborating closely with EEZE, we refined a voiceover script that delivered a concise yet impactful message—communicating the brand’s value proposition with clarity and precision.
RESULTS
The outcome was a dynamic collection of videos that effectively showcased EEZE’s product suite. By merging striking visuals with clear messaging, we created a compelling toolset designed to enhance sales and marketing efforts.
The videos not only highlighted the competitive advantages of EEZE’s offerings but also provided an immersive, visually engaging experience. With this new portfolio, EEZE now has a powerful asset to attract partners and demonstrate its industry-leading innovations in an impactful way.
Valentino
Valentine's Day 2024
Digital gift
3D model
Develop
Valentine’s Day, celebrated on February 14th, is a global festivity dedicated to love and romance.
During this special day, when couples and loved ones take this opportunity to celebrate their bonds, making it a day filled with joy, warmth, and the spirit of love, Valentino wants to celebrate client's affection by sending them a digital gift.
THE CHALLENGE
Client’s request was to design and develop a digital experience dedicated to top clients to make them explore a selection of products.
We started exploring few concepts and pitched them to Valentino Digital and Brand Teams.
The select concept celebrates the art of courtship. Valentino gifted customers with a box of chocolates accompanied by a love note. The chocolates were crafted in 3D, with each piece representing a specific product that the brand aims to promote.
APPROACH & RESULT
We took care of the User Interface and then of the Dev phase, managing two different domains to create a tailored experience for users belonging to a Chinese boutique and for those in the rest of the world, each showcasing diverse products.
The love letter welcomes the user, who selects their gender and then views the 3D gift. By tapping on a chocolate shaped to resemble Valentino’s iconic Stud, clients can savor a different mood of love and discover the corresponding product.
This web app successfully supported the sales department in stimulating top clients worldwide to make purchases.
Giannasi 1967 Creative Direction
branding
art direction
social
events
x3
2024
Giannasi 1967 is the historical kiosk of roast chicken in Milan Porta Romana area
Giannasi was founded by Dorando Giannasi in 1967. Started as a butcher became the hot spot of take away food in Milan especially for they freshly roasted chicken and many others traditional dishes.
the challEnge
Giannasi asked our support to change the perception of the kiosk itself going moving forward to a real lifestyle brand, to do that the main request was to increase the fan base and engagment on social pages getting also a new target of users, but at the same time keeping the historical heritage perception of a real Milanese shop.
Our strategy was to increase the brand reputation creating a real lifestyle brand. Giannasi being an iconic “Milanese” shop, we understood from clients that it represents the way to feel yourself a little more “insider” so we created the concept “Giannasi opens the doors of Milan to you.”
actions
We gave the brand a new creative approach for the Instagram editorial plan, making shoots for the Deliveroo menu, for our customers, and dishes with a “homemade” treatment.
We reinforced the brand’s presence through the creation of limited edition merchandising dedicated to the Milanese areas and the brand.
We created the first Milanese festival by offering some traditional dishes made by the brand paired with the craft beer “Birrando La birra di Dorando” gathering occasion for our customers.
results
We had a pretty good result in a year.
We grew by +40.3% in terms of followers.
2,096,557 people reached (coverage)
5,364,715 total impressions
5,138 link clicks
In addition, the work done brought us many opportunities for collaboration, we made catering for fashion week, collaborated with Family First (A milanese fashion brand) created an event with Ceres “street legends” thanks to the new positioning and collaborated for the merchandising of Fedez and JAx Love Mi concert.
Today Giannasi is no longer a kiosk but has become a real Love Brand.
Geologie
E-sport Activation
branding
art direction
corporate website
develop
Geologie it’s US Skincare brand that offers to customers a personalized skincare service on subscription
Geologie was founded by Nick Allen and Dave Skaff, friends and innovators, with a shared vision to create the very best skincare experience for men. That includes not only the very best products but the very best service too.
THE CHALLENGE
Geologie wants to make his entrance into the E-sports and gaming world to be the first skincare brand to do a marketing operation with this kind of media.
Also, one of the client’s challenges was to open up a Twitch channel.
Our goal was to build brand awareness within the Esport racing world, that perfectly fits Geologie’s target. So we need to create all the livery and assets into the game to deliver them to our Ambassador.
THE CHALLENGE
After creating the assets, we began to sponsor a US E-sport driver (Cyrus) that used the Geologie merchandise during his lives and to promote the brand with his followers. We also created a landing page to let the participants subscribe, and some Instagram galleries post to engage our audience
We also organized a complete Cup on Gran Turismo Sport composed of 3 races on different weekends with prizes for the top-3 positions including a prize of 500$ and an annual subscription to Geologie’s service. All the races went live on Geologie’s twitch channel created for the occasion and have been commented by IGTL.
During the live, some giveaways have been provided to the users connected.
RESULTS
We had a pretty good result for the first operation with such a low budget obtaining a new Branded twitch channel with more than 170 people connected, watching, and commenting during the live stream, so we made it to create a twitch channel for the brand with more than 100 subscribers.
There were also some give away of brand products during the live session on twitch in order to engaging the users to start a skincare routine after the trial set gifted. So probably we set down the first skin care brand gaming activation worldwide. We really say thanks to all the Geologie team to gave us a chance to collaborate on this project.